Land Rover’s Storytelling on Instagram
Land Rover took creativity on Instagram to a new level recently. It uses Instagram in a way I have never see or thought of before. It uses the grid of all the photos to make its own image composite image. It took a lot of planning to pull off but when you go to either of their two accounts: Solitude in Sawtooth or Brotherhood of Wonderstone (click for the weblink but it looks better on your phone) you can scroll continuously down through a seem-less image story. Additionally there are videos scattered throughout that have different tips for wilderness survival and fun. Beautiful job Land Rover!